Launching a digital platform takes more than a great idea. In many ways, it takes a village.
Big Boots Incubator was launched with that spirit in 2016. We weren't satisfied with building great platforms and leaving it to chance that each one would build organic traffic, audiences, and revenue over time. So we decided to stack the odds of success in our favor.
Not only would each platform be launched with top-tier talent, media/entertainment partners, and iconic brands from day one, we endeavored to support our platforms in five important ways -- all while redefining what traditional tech incubation could be. In 2017, we opened the Incubator to 3rd party platforms.